The Needed Infrastructure & Functionality for an Email Newsletter Does getting the infrastructure sound difficult? Does it sound like you have to know a lot about programming? Neither is true. This wheel doesn't need to be re-invented. There are a number of websites that offer paid services that provide the entire infrastructure for you. The cost is a fraction Buy Email Database of the cost of developing the infrastructure yourself.
Two good examples of this type of service are Constant Contact and Aweber. I prefer Aweber and find its interface intuitive and easy to use. I use Aweber for our company email newsletter and suggest it to all our clients. Using a browser I can log into my Aweber account and create text or HTML email auto-responder messages for people to receive when Buy Email Database they visit our site or sign up for our e-zine. I can create a simple HTML form that asks for people's name and email as well. In fact,.
The html code for the form is created for me and all I have to do is cut and Buy Email Database paste it into my site. No programming needed. Each person's information is stored in a database on Aweber's servers. I can manage my leads list in my Buy Email Database browser and sort by different ways. It also allows me to see how many of my auto-responders have been sent already. And every email that we send out has a personalized first name greeting.